Stunning! When Hanfu meets Hefei, you can “travel through time” in a second! “I dream of her gowns as I dream of gorgeous flowers”. When the ancient Hanfu travels through thousands of years and meets modern Hefei, a dreamy cultural feast unfolds.
Walking on the streets of Hefei, it's increasingly common to see people in Hanfu. They either look elegant with their fluttering robes or valiant and heroic, adding a unique ancient charm to the city. As more and more Hefei residents take up Hanfu as a hobby, the city has witnessed a “Hanfu craze”. The trend of traditional Chinese culture is on the rise.
Hanfu Boom in Scenic Spots
Hefei's major scenic spots are experiencing a “Hanfu boom”. On April 26 this year, the “Glorious New Scenes, Graceful Hanfu” — 2025 Yangtze River Delta (Hefei) Hanfu Carnival was held at the Bao Park Scenic Area. At the event, the Hanfu parade team walked through the park, attracting tourists to stop and take photos wherever they went. As the venue of this event, the Bao Park Scenic Area has been renovated and upgraded this year. Many scenic spots such as the red walls, Fuzhuang (Floating Village), and ancient - style boats have become gathering places and photo - taking spots for many Hanfu lovers in Hefei due to their antique architectural styles and serene and elegant garden landscapes.
In Hefei, a city with a long history, there are many such cultural scenic spots, which together have become natural showcases for Hanfu lovers. At Xiaoyaojin Park, Hanfu lovers sit leisurely among the pavilions and stroll along the winding paths, adding a unique charm to the park. At Huiyuan (Anhui Garden), the imitation ancient buildings are scattered in an orderly manner. It combines the gentle and delicate style of southern Anhui architecture with the grand and magnificent style of northern Anhui architecture.
Wang Juan, a staff member at Huiyuan Scenic Area, said, “With the rise of Hanfu culture, more and more tourists come to the scenic area in Hanfu. This not only adds a beautiful scenery to the scenic area but also presents traditional culture in a more vivid form. Our scenic area will continuously improve services to provide a better experience for Hanfu lovers.”
From Niche to Popular
The streets are full of elegance. Hanfu has evolved from a niche hobby to a popular trend. With the revival of traditional culture, Hanfu has been popular among the young for its profound cultural heritage and unique aesthetics. The number of Hanfu lovers has increased significantly, and the overall market has great consumption potential. In Hefei, more and more citizens have become fans of Hanfu culture and are inheriting and promoting it in their own ways.
According to Yanyan, the person - in - charge of Hanfu Hefei, the Hanfu Hefei community has been organizing activities for Hanfu enthusiasts in Hefei since 2006. Currently, it has a community of thousands of people from all walks of life. Yanyan often organizes offline activities for Hanfu lovers in Hefei, such as Hanfu gatherings, Hanfu photography, and outdoor activities. Driven by her, more and more people have come to know and love Hanfu culture. “Hanfu is not just a piece of clothing but also a cultural inheritance. It carries the millennium - long history and wisdom of the Chinese nation, and each style and pattern has its unique meaning,” Yanyan said.
The most vibrant Hanfu - themed communities are in universities. Take Hefei as an example. Many universities in Hefei have established Hanfu clubs, such as the Zhihe Huayun Hanfu Club at Hefei University of Technology and the Yunshang Hanfu Club at Anhui University. These clubs attract many students interested in Hanfu culture.
Fan Tianyang, a Hanfu lover, started wearing Hanfu in school and often takes Hanfu photo shoots. She said, “As young people, we love Chinese traditional culture and integrate it into our lives. This kind of record of life is also an inheritance of Chinese traditional culture.”
Complete Ecosystem Building
The industry is undergoing innovation. Hefei is building a complete ecosystem for Hanfu culture. As Hanfu transforms from a cultural symbol into industrial momentum, Hefei is building a complete ecosystem from design and R & D to consumption experience. On the streets of Hefei, there are more and more physical Hanfu stores. They not only sell various styles of Hanfu but also provide customized Hanfu services to meet the needs of different consumers. At the same time, related industries such as Hanfu accessory production and Hanfu makeup and styling are gradually emerging.
Inside Fuzhuang in the Bao Park Scenic Area, I walked into a store that provides Hanfu photo - shooting services for tourists. Here, from delicate Hanfu rentals, professional makeup and hair styling design, to carefully selected shooting scenes, even if you're not a Hanfu lover, you can fulfill your Hanfu dream.
Fang Ye, the person - in - charge of Huaxiantang National - Style Photography Studio, said, “Hefei is very suitable for the development of Hanfu culture. Whether it's the Three Kingdoms culture or the Song Dynasty culture, Hefei's historical heritage matches well with Hanfu. Moreover, people are becoming more and more interested in traditional culture. We have also launched many cultural and tourism themed activities, which naturally attract more attention.”
The rise of Hanfu culture in Hefei not only reflects a fashion trend but also shows people's love and return to traditional culture. Hefei's rich historical and cultural resources provide fertile ground for the development of Hanfu culture, and the spread of Hanfu culture makes the city more charming. As this trend continues, we can expect even more exciting developments in the future, with Hanfu culture deeply rooted in Hefei's daily life and further promoting cultural exchanges and innovation.
