Summer Hanfu Guide: How to Choose Cooling Fabrics

Summer Hanfu Guide: How to Choose Cooling Fabrics

For hanfu enthusiasts, extreme summer heat presents an annual styling challenge β€” how to maintain traditional elegance without overheating. In this summer, the combination of new fabric options like lyocell and acetate, alongside modified Song and Ming dynasty silhouettes, has made summer hanfu practical rather than punishing. Four Cooling Hanfu Fabrics for Summer Lyocell and […]

H&M Hosts Fast Fashion Exhibition with Wuxi Wedding Embroidery 1

H&M Hosts Fast Fashion Exhibition with Wuxi Wedding Embroidery

“Jin Chan Dao: China Intangible Heritage Textile Inspiration Vault” β€” a special exhibition of Baxiu (Wuxi Wedding Embroidery) β€” opened at the H&M China House of H&M on Huaihai Middle Road in Shanghai, running through the end of July. Co-presented by H&M and Xinpin Zhizaoju (New Product Manufacturing Bureau), the show displays over 20 antique […]

Mamianqun Styling: Guide to Wearing This Hanfu Skirt Daily 2

Mamianqun Styling: Guide to Wearing This Hanfu Skirt Daily

The Mamianqun β€” a pleated skirt with flat front and back panels that originated in Ming-dynasty Chinese dress β€” has become the defining womenswear piece of the Neo-Chinese fashion movement. What was once confined to ceremonial settings is now a daily wardrobe staple for a generation that values visual identity as much as comfort. By […]

Shenyang Qipao Season 10th Anniversary: Citywide & Industry 3

Shenyang Qipao Season 10th Anniversary: Citywide & Industry

Shenyang, a city long hailed as the “Capital of Qipao“, marked a milestone on July 27, 2026, when the Shenyang Municipal Committee of the Chinese People’s Political Consultative Conference (CPPCC) published an in-depth report chronicling the qipao culture season’s evolution over the past decade. Since its debut in 2017, the annual event has grown from […]

Neo-Chinese Fashion 2026: A 300 Billion Yuan Market 4

Neo-Chinese Fashion 2026: A 300 Billion Yuan Market

From March 11 to 13, 2026, the National Exhibition and Convention Center in Shanghai hosted the spring edition of the China International Clothing & Accessories Fair (δΈ­ε›½ε›½ι™…ζœθ£…ζœι₯°εšθ§ˆδΌš) under the theme “Finding Spring”. More than 1,291 exhibitors from over 10 countries and regions presented 1,335 brands across 12 zones covering fashion trends, menswear, womenswear, outdoor sports, […]

Tang Jacket: The $488 Resale Craze and Neo-Chinese Style 5

Tang Jacket: The $488 Resale Craze and Neo-Chinese Style

In the spring-summer season of 2026, a Chinese-style jacket defined by Pankou (η›˜ζ‰£) buttons and a standing collar swept from overseas social-media outfits into mainstream fashion. Known internationally as the “Tang Jacket,” it has become the first global Eastern fashion symbol to follow the Mamianqun (马青裙) β€” an adidas China-exclusive version resold for as much […]

Chengdu Library Qixi Hanfu Lecture: The Folk Custom 6

Chengdu Library Qixi Hanfu Lecture: The Folk Custom

Chengdu Library and its branch, the Tianfu Humanities and Arts Library, will mark this year’s Qixi Festival (August 19) with a Hanfu-themed program on August 16, Chengdu Daily reported on July 31. From 2 to 3 p.m., Shi Qian, director of the Hanfu Culture Committee of the Sichuan Traditional Culture Promotion Association, will lead the […]

Neo-Chinese Womenswear Tops 200%: Taobao Billion-Yuan Brands 7

Neo-Chinese Womenswear Tops 200%: Taobao Billion-Yuan Brands

Tmall data shows Neo-Chinese womenswear growing at an annual rate above 200 percent in 2026 β€” several times faster than the women’s apparel market as a whole, according to an industry roundup published by World Clothing Network in late July. On Douyin and Xiaohongshu, engagement with guofeng styling content keeps climbing, and a growing number […]

JUZUI 25th Anniversary Show: Neo-Chinese Placket and Peony Embroidery 8

JUZUI 25th Anniversary Show: Neo-Chinese Placket and Peony Embroidery

On the evening of August 5, 2026, the lights dimmed and a single beam fell on the catwalk as JUZUI (ηŽ–ε§Ώ) presented “Chasing Light, New Life” (εΎͺε…‰ζ–°η”Ÿ), its 25th-anniversary autumn-winter show. The event looked back on a quarter-century of the brand and, further, on the forty-year entrepreneurial journey of its parent, Anzheng Fashion Group, using […]

Chinamaxxing Trend Hits 4 Billion Views by 2026 Summer 9

Chinamaxxing Trend Hits 4 Billion Views by 2026 Summer

Hashtags related to #becomingchinese and #chinamaxxing have passed 4 billion combined views on TikTok, Instagram and X by the summer of 2026. The phrase owes its start to a 20-second video posted in late 2025 by Zhu Xirui (朱ζΊͺη‘ž), a 22-year-old Chinese-American creator, who listed her “Chinese lifestyle rules”: slippers at the door, hot congee […]

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