South Korea

South Korea is poised to significantly boost its tourism sector by potentially extending visa-free entry for Chinese group visitors indefinitely. This strategic move, currently under final review by government ministries including Justice and Culture, aims to accelerate economic recovery by targeting the crucial Chinese market. Building on a planned short-term trial starting late 2025, the policy could become permanent from 2026 onwards, signaling a long-term commitment to welcoming Chinese travelers. Concurrently, authorities are exploring options to expand this benefit to individual tourists in the future, recognizing the substantial economic impact of Chinese visitation. Bilateral Tourism Surges Recent statistics highlight the strong rebound in travel between South Korea and China. During the first quarter of 2025 alone, 1.12 million Chinese tourists visited South Korea, constituting 28% of all international arrivals. This momentum builds on the 4.6 million Chinese visitors recorded in 2024, a significant jump from 2.02 million in 2023, though still below the 2019 peak. The reciprocal flow is equally robust, with 912,000 South Koreans traveling to China in the first four months of 2025, marking a 48.5% year-on-year increase. Demographic diversification is underway. Korean data shows retirees joining youth travelers to China, drawn by affordable high-speed rail passes and…