AI International Creative Festival in Beijing 1

AI International Creative Festival in Beijing

At the 2025 IAI International Creative Festival in Beijing, Li Zhiyao, Deputy County Governor of Caoxian, Shandong Province, unveiled staggering figures: Hanfu (traditional Chinese attire) sales in Caoxian surpassed 120 billion yuan ($16.6 billion) in 2024, capturing over 50% of China’s Hanfu market. Dubbed the “Universe Center” of China-chic, this once-obscure county now anchors a […]

Guosi Hanfu Month 2025 2

Guosi Hanfu Month 2025

HANGZHOU—The 2025 Guosi Hanfu Month (国丝汉服月), hosted by the China National Silk Museum, unfolded as a vibrant ode to the artistry of Hanfu (traditional Han attire) and China’s intangible cultural heritage (ICH). Under the theme “Tiangong Nichang” (天工霓裳, Heavenly Craft and Radiant Attire), the month-long event, upgraded from its eight-year run as a festival, blended […]

When Foreigners Wear Hanfu in 2025 3

When Foreigners Wear Hanfu in 2025

Aya in her Hanfu photoshoot at the Great Tang All Day Mall. Today, more and more foreigners are setting foot on Chinese soil to experience its culture. Tasting local delicacies, celebrating traditional festivals, exploring intangible cultural heritage crafts… These moments paint a unique “Chinese impression.” Each experience is an encounter between Chinese and foreign cultures, […]

Hanfu in the 2022 UN Chinese Language Day

Hanfu in the 2022 UN Chinese Language Day

On April 20, 2022 UN Chinese Language Day launched a Special Program “China Chic”, features a modern take on traditional Chinese heritage, highlighting interactivity, innovation, and youthfulness. The event has attracted hundreds of video works from young people around the world. Among them, the important guest Francesco Pisano (Chair of The Cultural Activities Committee At […]

Yundai Mountain Hanfu Flower Festival will open on March 5 10

Yundai Mountain Hanfu Flower Festival will open on March 5

The 2022 Henan Yuntai Mountain Hanfu Flower Festival will open on March 5. Visitors can tour the spring scenery with the modern Seven Sages of the Bamboo Grove, enjoy the flowers sea with the Twelve Flower Gods, and exchange Hanfu culture with 100+ hanfu celebrities. Mountain, streams, lakeside, peach and apricot blossoms, mingle and compete, […]

Sichuan's 2nd Hanfu Flower Festival will be opened on March 18 19

Sichuan’s 2nd Hanfu Flower Festival will be opened on March 18

On the occasion of the cherry blossom festival, the 2nd Sichuan Hanfu Flower Dynasty Festival, will kick off on March 18, at the Phoenix Lake AAAA Tourism Scenic Area, with activities such as the God of Flowers Selection Contest, Hanfu Makeup Contest, coming up.

2022 Guo Feng Da Dian will be held in October

2022 Guo Feng Da Dian will be held in October

From October 5 to October 6, the 2022 Guo Feng Da Dian (国风大典, Chinoiserie Grand Festival) will be held in Changzhou Oriental Salt Lake City. 20+ celebrities and 150+ Hanfu celebrities will be present. Live photo of 2022 Guo Feng Da Dian: The Latest 2022 Guo Feng Da Dian Hanfu Live Photos

The Elegance of Chinese Costume

The Elegance of Chinese Costume

Ancient China is called “Huaxia”, with “Hua” referring to the elegance of costume and “Xia” the greatness of etiquette. Following the development through the Zhou, Han, Tang and Song dynasties, the costume in the Ming dynasty had distinct Chinese cultural characteristics and was the epitome of Chinese apparel, which had a wide and profound impact […]

March 21: Spring Gathering at Miaoshan Academy 33

March 21: Spring Gathering at Miaoshan Academy

Spring arrives not with a whisper but with silk sleeves brushing against bamboo leaves. On March 21, within the quiet courtyards of Miaoshan (妙善) Academy, men and women in flowing robes gather—not to perform, but to inhabit a rhythm older than the city around them. They sit by a meandering stream, cups of tea floating […]

Member Free Shipping

For member's orders over $20+

International Delivery

Support over 70+ countries

Easy 30 Days Returns

30 days money back guarantee

100% Secure Checkout

PayPal / MasterCard / Visa